E-Commerce B2C: My Chicago Steak
2016 / mychicagosteak.com
Information architecture, optimisation, mobile, webdevelopment, front-end, webdesign, UX, analysis, responsive web design
After an extensive in-depth analysis, we successfully redesigned the checkout process by moving from a one-page checkout to a multi-step checkout resulting in not closing the gap in YoY conversions and reducing the abandonment by over 50% during the checkout process.
But in an overall increase in sales and profitability of the Company.
About the client
Chicago Steak Company offers the Ultimate Steak Experience™ by featuring USDA Prime steaks that are selected, prepared, and cut by expert butchers.